Eventually, I get to the crisis

I’m been avoiding to write something about the financial crisis but an observation connected to the work experience leads me to a personal opinion I would like to state very briefly, even if it’s not new or revolutionary.

Budgets dropped- Clients have to cut media – Creatives do better creative work – this seems to be the flow abroad

Budgets dropped – Clients are scared shitless of mistakes – Creative work is being torn to shreds from the fear of saying the wrong thing – Creative work is far worse – this seems to happen in Romania

It’s just a thought, an observation… maybe i’m mistaking…

The latest prints uploaded on iqads.

cosmote

pepsi_light1

Amnesty International: Click on the image for a larger version, focus on the red cross for 30 seconds, then look at a white space like the ceiling, slowly blinking your eyes.

amnesty_international_see_hu1

amnesty_international_see_kim2

amnesty_international_see_putin1

Other prediction I’ve been reading about is that media budgets being cut, we’ll all go more and more to ambiental, unconventional executions.

frontline_tickspray1

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March 6, 2009. Out there, in advertising.

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